Financials SF’s set of four core values helps drive each of their interactions with their clients, partners, and one another.

CORE VALUES

Empathy

As experts with significant background in the startup ecosystem, we share in the experiences of our clients, partners, and teammates. We can relate to their point of view. Understanding their frame of reference improves how we support and interact with others. We help keep perspective and seek to infuse personality and fun into our role.

Fresh Perspectives

We apply fresh perspectives, curiosity and industry leading ideas to create breakthroughs. We place ourselves at the leading edge of our industry and support innovative approaches, such as the smart use of technology. We share our extensive knowledge and ideas, which helps to create new and improved solutions.

Exponential Value

We take the time to understand the central issues and pain points in order to craft solutions that address core challenges. We have the experience, expertise and relationships to drive significant results. We push ourselves to continually expand the boundaries of success, ask tough, probing questions, and perform hard-hitting work. We add meaningful value through our interactions with stakeholders, including clients, VCs, service provider partner

Trusted Partner

As a trusted partner, we identify and deliver the sometimes hard truth in a candid manner that is forthright and constructive. We are accessible, reliable, and respectful. Integrity is central to our ethic, which results in building long-term trust. You can count on us.

CLIENT STATS

Financials SF works with startups at different levels of funding across a wide range of industries, with specialized expertise in some of the most up and coming markets and sectors. With Financials SF’s help as a trusted partner, clients have raised more than $6.5B in funding.

36%

SEED

35%

Series A

20%

SERIES B

9%

SERIES C

Financials SF

CEO & FOUNDER, jeff Financials SF

Financials SF is a full-service fractional CFO and Accountant provider, serving more than 400+ startups across the United States. SaaS, Healthcare, Fintech and Consumer companies rely on Financials SF for smarter finance, accounting and tax guidance to grow with confidence. With more than 20% market share in the industry, the company prides itself on giving startups financial expertise that makes economic sense for all growth stages. Financials SF’s on-demand CFOs, accountants and tax experts give strategic guidance to ease a company’s growing pains and provide financial insight to scale.